It starts with the front desk explaining to patients about their charges at the time the appointment is set. You set the tone for payments by training the front office staff on how to teach patients how to comply with your office policies regarding payment. Tell patients your expectations in your policies and your actions. If you set the tone right, continue to provide options to patients and make it easy for them to pay (or call when they have a question), your collections will go up.
To learn more about teaching patients how to be a good patient, read AMBA’s white paper at http://www.ambanet.net/SMPlaybook.pdf